a.) Central Problem: Define clearly and concisely the basic problem in the situation.
b.) Analysis of Situation: What tools and concepts from this course can help us in analyzing the
case? Include an Environmental Scan and a SWOT analysis for this company related to the
problem of interest.
c.) Identify Alternative Strategies: Based on the analysis in b., identify possible alternative strategies
to cope with the problem defined in a.
d.) Course of Action: Recommend courses of action.